THE BALANCED SCORECARD
(How to Achieve Superior Performance & Strategic Success) For years, senior leaders have struggled to use financial-driven performance management systems to achieve operational and strategic goals. The Balanced Scorecard is a proven approach to strategic management that imbeds long-term strategy into your management system through the mechanism of measurement. You will learn how to: Competencies Addressed

• Translate vision and strategy into your performance management system
• Effectively communicate strategic intent throughout your company
• Identify financial, business process, customer satisfaction and internal development metrics that support corporate strategy
• Track performance against the established strategic and operational goals
• Manage cross-functional process performance
• Identify improvements that will impact corporate success

This seminar is approved for 14 PDU credits by the Project Management Institute (PMI). Registered Education Providers agree to abide by PMI-established operational and educational criteria, and are subject to random audits for quality assurance purposes.

"In essence, a corporate scorecard is a sophisticated business model that helps a company understand what's really driving its success." - Joel Kurtzman Forbes

HOW A BALANCED MEASUREMENT SYSTEM CAN DRIVE SUSTAINABLE STRATEGIC AND OPERATIONAL SUCCESS
"What gets measured gets done." It is a business axiom you've heard a thousand times. Unfortunately, the things most companies measure (short-term financial performance and local productivity) don't determine long-term success in a competitive marketplace.

In order to achieve and sustain strategic success via operational excellence, your performance management system must balance:

• Customer metrics
  How your customers view you?
• Business process metrics
  How well your core processes produce value?
• Internal development metrics
  How your company learns and grows?
• Financial metrics
  How well your company meets shareholder needs?

And, these metrics must be aligned to focus on corporate vision and strategy.

In 1992, Robert Kaplan of Harvard Business School and David Norton of Renaissance Solutions introduced the Balanced Scorecard (BSC), a complement to traditional financial measurement systems that helped companies manage performance and progress. This tool has evolved into a strategic management system that can help you achieve and sustain strategic success as the business environment changes.

Using the Balanced Scorecard will show you how to apply and adapt this system at your company. Specifically, you will learn how to: v Adjust the four BSC perspectives to your environment

• Select lag and lead measures that make sense for your business
• Link operational and strategic objectives
• Integrate BSC with other measurement tools and techniques
• Exploit the Balanced Scorecard as a strategic management system
• Identify and implement sustainable strategic improvements

The Balanced Scorecard represents a breakthrough in the ways operational performance and strategic progress are stimulated and managed. Put it to work for your company. Act now! Enroll yourself and a team of key leaders today! You'll benefit most from this seminar if you are a. . . .

Who should attend

• Senior executive responsible for making strategic decisions
• Chief Financial Officer or Controller
• Executive, manager or director accountable for both operational performance and achieving strategic objectives
• Coordinator of a project-based improvement program such as MBO or TQM
• Leader who manages your company's performance appraisal/management system
• Member of a strategic planning task force
  

STRATEGY MAPS

(How to link strategic objectives to operational initiatives) Competencies Addressed

• Evaluate your company's strategic position and opportunities
• Build a Strategy Map that clarifies how and why your seemingly disparate initiatives and resources can be leveraged to deliver "big picture" results
• Deploy strategy by executing performance improvement initiatives that are linked to the corporate vision and objectives

A Balanced Scorecard Measurement System and Strategy Maps Drive Sustainable Strategic and Operational Success

"What gets measured gets done." It is a business axiom you've heard a thousand times. Unfortunately, the things most companies measure (short-term financial performance and local productivity) don't determine long-term success in a competitive marketplace.

STRATEGY MAPS
Linkage is the key to transforming the Balanced Scorecard from a measurement tool to a management tool. Using traditional management techniques, process improvement initiatives can become islands unto themselves: projects that have local impact but do not advance corporate strategy. The Balanced Scorecard process creates maps that define how strategic objectives interact to deliver desired results. These strategy maps can be expanded to fully define and communicate how strategy should be deployed and implemented in your organization via strategic process improvement projects. At Strategy Maps, you will learn how to:

• Analyze strategic opportunities
• Build strategy maps to capitalize on these opportunities
• Use your maps and scorecard to manage strategy

The Balanced Scorecard and Strategy Maps represent a breakthrough in the ways operational performance and strategic progress are stimulated and managed. Put it to work for your organization. Act now! Enroll yourself and a team of key leaders today! You'll Benefit Most from these Seminars if you are a.....

Who Should Attend

• Senior executive responsible for making strategic decisions
• Chief Financial Officer or Controller
• Executive, manager or director accountable for both operational performance and achieving strategic objectives
• Coordinator of a project-based improvement program such as MBO or TQM
• Leader who manages your company's performance appraisal / management system
• Member of a strategic planning task force

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